SMS Delivery Calculator for Gaming
See how carrier filtering impacts your revenue. Simply enter your monthly SMS volume and average customer purchase amount to see how much revenue you’re losing to undelivered messages.
The Delivery Gap
Large Providers
Twilio, Sinch, Mobivate
Messages Sent
100,000
Actually Delivered (50%)
50,000
Delivery Gap
-50,000
Conversions
1,000
Revenue Generated
$75,000
Delivyr
Gaming-Optimized Routes
Messages Sent
100,000
Actually Delivered (92%)
92,000
Delivery Advantage
+42,000
Conversions
1,840
Revenue Generated
$138,000
Revenue Lost Every Month
$63,000
That’s $756,000 per year
⚠️ Why This Matters:
- 40-60% of gaming SMS never reach players with standard providers like Twilio due to aggressive carrier filtering of gambling and gaming-related content
- Large Providers (Twilio, generic gateways): 40-60% delivery rate average (we use 50%) – keywords like “bet,” “casino,” “jackpot” trigger automatic carrier blocks
- Delivyr: 92% delivery rate through gaming-optimized routes, pre-approved templates, dual-carrier routing, and direct carrier relationships
- The Reality: Every percentage point of delivery loss = thousands in monthly revenue permanently gone
* Formula: Messages Sent × Delivery Rate × Conversion Rate (3%) × Avg Revenue per Player